• Label Types
• Label Examples
• Label Standards
• Barcodes
• Seasonal Shared SKU and Naming Conventions

Label Types

1. Carton Label
2. Flat Label
3. Keg Collar Label
4. Keg Cap Label

 

Examples.

Carton Labels

Carton Labels are found on closed case goods that typically contain bottles. A carton label is placed on two sides of the carton and clearly identify the supplier name, product description, sku, UPC Barcode, SCC Barcode, Units per Case, Unit Size, Total Case Weight.

See example to the below.

Flat Labels

Flat Labels are on cardboard flats that hold a collection of cases or packaged product. A Flat Label is placed on two sides of the flat and clearly identify the supplier name, product description, sku, UPC Barcode, SCC Barcode, Units per Case, Unit Size, Total Case Weight.

See example below.

 

Keg Collar Labels

Keg Collar labels are placed around the keg fill spout and is made of thick stock paper that will last the delivery and return of the kegs transit. Keg Collar labels is placed on top of the keg and clearly identify the supplier name, product description, UPC Barcode, sku, units per Case, unit Size, total keg size.

Best Before Date.

The Supplier must identify on the keg collar the specified best before date for the beer inside. Must include the Month, Date, Year that the beer must be consumer by.

 

Brewed on Date.
The Supplier can also identify on the keg collar the specified brewed on date for the beer inside. Must include the Month, Date, Year that the beer must be consumer by.

See example below.

 

Keg Cap Labels

Keg Cap Labels are on top of the Keg Cap on all kegs when a Keg Collar is not used. Keg Cap Label is placed on top of the keg cap and clearly identify the supplier name, product description, sku, units per Case, unit Size, total keg size.

See example below.

Label Standards

 

Supplier – The Brewery, Cidery, Winery, Distillery or Non-Alcoholic Manufacturer name.

Product Name – Product name and description

SKU – SKU number assigned to your product once it is registered with LDB Wholesale Division.

UPC – Universal Product Code – This is the barcode on your bottles

SCC – Shipping Container Code – Barcode on cases

Units per case x Size in Milliliters – The count and size in ml “16x650ml” or “4x4x355ml”

Case Weight – Total weight of case in Kg

 

Keg Specific

Keg Size in Litres – The keg size with the Liters “50L” or “50 Litres”

Best Before Date – The Day, Month,Year of its expiration.

Brewed on Date – The Day, Month,Year of the brew or batch.

 

Item Size

The size in litres of a single bottle or container. For example, if the product is sold in 750ml single bottles, you would input “.750”

 

# Bottles Per Selling Unit

The number of containers in a selling unit. For example, if the product is sold in single bottles, you would enter the number “1” in this field. If the product is sold in a six-pack, you would enter “6”.

 

# of Selling Units Per Case

This is the number of selling units in the shipping case. For example, if a shipping case contains four 6-packs, you would enter “4” in this field. If the product is sold in single bottles, and there are 12 in a shipping case, you would enter “12”. This is not the number of cases on a pallet.

 

# of cases per pallet

This is the number of cases on a standard pallet. For example, if your full pallet contains 56 cases, you would enter “56” in this field.

 

Barcodes

Barcodes at minimum should contain an SCC Barcode (Master Carton Code) on cases. Shipping Container Code barcode on cases give better visibility and scanning capability to pickers to easily identify cases by their unique code.

If you do not have barcodes and wish to purchase them from the LDB, you may inquire

at [email protected]. The current price as of is 10 sets for $50.

 

LDB Barcodes

If your packaged product will be distributed by the LDB or sold to BC Liquor Stores, it requires a unique UPC (Universal Product Code – barcode on bottles) and SCC (Shipping Container Code barcode on cases). UPC and SCC codes are non-transferrable.

 

If your product will be exclusively direct-delivered, UPC and SCC codes are not required.
Kegs do not require UPC and SCC codes.

 

Seasonal Shared SKU Rules

Suppliers from time to time need to use a shared SKU to identify between season or vintage and require a methodology to identify the change in product in a standardized format.  Seasonal formating must follow these rules with the SKU number and the Product Description.

 

 

SEASONAL SKU EXAMPLE
Manufacturer	Description Rules	SKU
BEER / CIDER Manufacturer Name	“Product Description” – “Seasonal Type”	SKU-SEASON	Rule details on use of “01”
Awesome Brewery Co.	Spruce Tip – Ale	123456-01	Seasonal must be sequential, New Addition new number”
Wicked Cider Co.	Long Table – Rhubarb	123456-01	Seasonal must be sequential, New Addition new number”
Killer Spirits Co.	Vodka – Cucumber	123456-01	Seasonal must be sequential, New Addition new number”
WINE Manufacturer Name	“Product Description” – “Vintage Year”	SKU-YEAR	Rule details on use of “17”
Stunning Winery Co.	Symphony Pinot Noir – 2017	123456-17	Vintage year ending 2017 is equal to “17”
OTHER Manufacturer Name	“Product Description” – “Vintage Year”		Rule details on use of “01”
Cool Drinks Co	Water Co2 – Blanc	123456-01	Seasonal must be sequential, New Addition new number”