Island Beverage Distributors (IBD) joins forces with Direct Tap.

June 13 th , 2017

ISLAND BEVERAGE DISTRIBUTORS (IBD) JOINS FORCES WITH DIRECT TAP

June 13 th , 2017, Direct Tap becomes majority shareholder in Island Beverage Distributors
(IBD). Following this merger of operations, Direct Tap is now the only fully owned and
integrated distribution network specializing in servicing the growing craft beverage alcohol
industry throughout British Columbia.

To our valued Liquor Manufacturing, Retail & Hospitality Partners:

It’s official!

The teams at Direct Tap and Island Beverage Distributors (IBD) are excited to announce a merger of
operations to create one cohesive operating company to streamline efficiencies and provide further
resources towards continual improvement and success of our partners.
As an integral part of Direct Tap’s distribution network since 2015, IBD has worked with Direct Tap
to provide extended coverage throughout Vancouver Island and the Gulf Islands. IBD owners, Jason
Waters and Cody Brown, are now meaningful shareholders in Direct Tap.  With it’s 20+ year history
and reputation in the industry, the IBD brand name and it’s team remain intact and will operate as
the Vancouver Island division of Direct Tap.
“I have been very impressed with the level of integrity and passion both Jason and Cody have for the
industry and it has been a pleasure to build our working relationship the past 2 years. They lead by
example and share the exact same values as our team at Direct Tap, in that we pride ourselves on being
customer experience focused in all that we do. I’m extremely excited to now have Cody, Jason and the
whole IBD team as official business partners.” Mike Macquisten, DIRECT TAP

“Cody and I are thrilled to merge our company with Direct Tap, a leader of craft beverage distribution.
To bring the relationship between Direct Tap and Island Beverage Distributors to this level is very
exciting for us and even more exciting for our customers. We cannot wait to bring these incredible
opportunities to Vancouver Island while continuing to offer top-notch service.”  Jason Waters, IBD

Here are some of the benefits resulting from the strengthened partnership:

  • A unified distribution solution for all of BC – Operating 3 facilities, servicing the southern tip
    of Vancouver Island all the way to Prince George in the north and to the Alberta border in
    the east
  • No personnel changes; interaction with all team members from both Direct Tap and Island
    Beverage Distributors will remain intact and valued
  •  Island Beverage Distributors will still operate and carry its 20+ year name in the market as
    IBD
  • Centralized standard operating procedures and operating systems
  • Access to the Direct Tap 2.0 Portal for IBD partners
  • Greater accessibility to the Kegshare program on Vancouver Island
  • Increasingly sophisticated keg tracking and access to empty keg data
  • Centralized billing

Please stay tuned for more exciting announcements and opportunities coming your way! Please also
don’t hesitate to direct all questions to the key contacts below:
Thank you for your support!
Sincerely,

Direct Tap & Island Beverage Distributors Team

Mike Macquisten: 604-614- 5320              Jason Waters: 250-217- 8140
Mike.macquisten@directtap.com             jwaters@ibdistributorsltd.ca

About DIRECT TAP

Direct Tap is a craft beverage alcohol distributor, founded in 2015 to provide specialized services to
the growing craft beverage industry in BC. Today, Direct Tap employs 86 people and operates 3
warehouses (Vancouver, Victoria, Summerland) providing cold storage and temperature controlled
warehousing with a total footprint of 108,500 square feet. Direct Tap has partnered with 155 of BC’s
finest craft breweries, wineries, distilleries and cideries to bring their fantastic products to the
people! Each week out 24 distribution trucks delivers to 2,500+ liquor stores, bars, restaurants, and
hotels.

You can find us online at DirectTap.com, on Facebook & Instagram @DirectTap #youdrinkitwebringit

About Island Beverage Distributors (IBD)
Island Beverage Distributors have a rich history on Vancouver Island as the company was founded in
1982. Since inception, IBD has enabled liquor manufacturers access to all points throughout
Vancouver Island and the Gulf Islands. With a strong reputation as a customer service driven
company, IBD has been a long-standing partner to many growing craft brands and a great friend to
the many retail and hospitality locations they frequent every week for the past 35 years.

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